Step 1 www.helpscout.net/customer-loyalty/ SELECTING THE TOPIC It should have high monthly search volume (ideally 100K+ per month). HelpScout do this extremely well. They’re a customer service tool, so 
 a page on Customer Loyalty works. @ R Y A N B O N N I C I # M A R K E T I N G E X P O 1 8 @ G 2 C R O W D